Nick Nanton » JW Dicks

Personal Branding Expert, Nick Nanton, Discusses How Protecting Your Personal Brand is Imperative

admin — Wed, 15 Sep 2010 18:04:54 +0000

Nick Nanton, Esq, The Celebrity Agent and personal branding expert, discusses the only sure-fire way to protect your personal brand

Orlando, Fla. – September 15, 2010 – Co-founder of the Dicks and Nanton Branding Agency and best-selling author, Nick Nanton, Esq., recently published an article on his website http://www.DicksNantonAgency.com, explaining how defending your personal brand online is a necessary key to success.

The article, titled “Personal Branding: Protecting Your Brand,” explores that when their branding agency focuses on personal branding for their clients, one of the most important things they emphasize is “protecting the brand.” The piece includes the following excerpt:

Defending your personal brand online is key to making sure that your clients are always getting the true representation of your brand in everything you do. Your choice of employees, the tone of your marketing campaigns, your social media activity and your public speaking or sales events – all should revolve around one thing – the lifeblood of you business: your personal brand.

Just by staying actively involved and being aware of how your brand is being perceived will keep you ten steps ahead of the competition. Make sure you know what your customer’s preferences are. Make sure you know immediately if they have complaints – and find a way to rectify them. Not only will you understand your customers better, but they will also respect you more, knowing that you have your head in the game.

Read the entire article at http://www.celebritybrandingagency.com/articles/personal-branding-protecting-your-brand.php

Nick Nanton and business partner, JW Dicks, are two of America’s leading experts on using personal branding to build a business. They emphasize building a personal brand, and the importance of online and offline marketing to their clients and give them strategies to expand their business in the current economy.

To learn more about Nick Nanton, J.W. Dicks and the Dicks and Nanton Agency please visit http://www.NickNanton.com and http://www.DicksNantonAgency.com

About Nick Nanton, Esq.:

Nick Nanton, Esq. is known as “The Celebrity Agent” for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick is recognized as the nation’s leading expert on personal branding as Fast Company Magazine’s Expert Blogger on the subject and lectures regularly on the topic at the University of Central Florida. His book Celebrity Branding You® has been selected as the textbook on personal branding at the University.

Nick serves as the Producer of America’s PremierExperts® television show and The Next Big Thing® radio show, both designed to recognize the top Experts in their field and bring their solutions to consumers.

Nick is an award winning songwriter and television producer and has worked on everything from large scale events to reality tv pitches with the likes of Bill Cosby, President George H.W. Bush, Superbowl Champion Don Shula, Legendary Basketball Coach Bobby Knight and many more. Nick is recognized as one of the top thought leaders in the business world and has co-authored the best-selling books, Celebrity Branding You!®, Big Ideas for Your Business, Shift Happens and Power Principles for Success and has interviewed the top business leaders in the world, including Donald Trump, Richard Branson and Tony Hsieh, CEO of Zappos.com. Nick also serves as editor and publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. CelebrityPress has published books by Brian Tracy, Mari Smith, Ron Legrand and many other celebrity experts and has published books for more than 60 best-selling authors. Nick has been featured in USA Today, The Wall St. Journal, Newsweek, The New York Times, Entrepreneur® Magazine, FastCompany.com and has appeared on ABC, NBC, CBS, and FOX television affiliates speaking on subjects ranging from branding, marketing and law, to American Idol.

Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s prestigious Warrington College of Business. Nick is a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs), a 4-time Telly Award winner, and spends his spare time working with Young Life, Florida Hospital and rooting for the Florida Gators with his wife Kristina, and their two sons, Brock and Bowen.

To find out more about and Nick Nanton, please visit http://www.DicksNantonAgency.com and http://www.NickNanton.com

Personal Branding Expert, Nick Nanton, Explains Importance of Choosing to be Different

admin — Tue, 14 Sep 2010 21:27:04 +0000

Nick Nanton, Esq., The Celebrity Agent and personal branding expert, highlights how creative marketing can showcase your personal brand

Orlando, Fla. – September 14, 2010 – Co-founder of the Dicks and Nanton Branding Agency and best-selling author, Nick Nanton, Esq., recently posted a blog on his website http://www.CelebrityBrandingAgency.com, discusses the importance of creative marketing, citing an example from legendary rock band Cheap Trick.

The latest blog, titled “Personal Branding Tip: Choose To Be Different!” explains how Cheap Trick released their most recent album on 8-track, along with the more traditional mediums, and how they’ve been able to use this as a superb marketing tool. The piece includes the following excerpt:

Being involved in personal branding with our branding agency, this got me thinking about niche marketing and how personalities and businesses can use quirky and unorthodox branding and marketing methods to add to the desired perception of your brand.

I think this was a brilliant idea by Cheap Trick. I’ve always believed that when planning your marketing strategy, it’s always a good idea to see what others are doing, and do the opposite! Now, I’m not saying that you should neglect some of the more obvious forms of marketing – advertising, email campaigns, direct mailing, etc – but find that niche of your industry that you can also try to serve as well.

The music business is certainly a crowded marketplace – much like many other industries. Think of ways that you can separate yourself from the noise and stand out when it’s time for you to push a new product or service.

The entire post is available at http://www.celebritybrandingagency.com/blog/personal-branding-tip-choose-to-be-different.php

To learn more about Nick Nanton, J.W. Dicks and the Dicks and Nanton Agency please visit http://www.NickNanton.com and http://www.DicksNantonAgency.com

About Nick Nanton, Esq.:

To find out more about and Nick Nanton, please visit http://www.DicksNantonAgency.com and http://www.NickNanton.com

Personal Branding Expert, Nick Nanton, On The Importance of Using Your Personal Brand To Fill A Marketplace Need

admin — Wed, 08 Sep 2010 20:03:46 +0000

Nick Nanton, Esq, The Celebrity Agent and personal branding expert, discusses niche marketing and using personal branding to fill a void in a marketplace

Orlando, Fla. – September 8, 2010 – Co-founder of the Dicks and Nanton Branding Agency and best-selling author, Nick Nanton, Esq., recently published an article on his website http://www.DicksNantonAgency.com, explaining how use personal branding to take advantage of a marketplace that is in need of your services.

The article, titled “Personal Branding: Something Needed? YOU Provide It!”
Uses a local Jacksonville, Florida small business called “Sauce-a-holics” to illustrate the importance of recognizing a need in the marketplace, and using personal branding to satisfy that need. The piece includes the following excerpt:

Just like many small businesses, the competition may seem to be a hurdle that is too hard to jump. In this case, Sauce-a-holics will be competing against the large grocery chains like Publix, who offer a pretty good variety of these items, along with larger specialty stores like Total Wine, where they have a somewhat large selection of sauces and gift items that often accompany beer and wine stores.

So what do they need to do? They need to market themselves as being the go-to experts in all of Jacksonville. They have to give customers a reason to specifically go to their store to buy these items. The best reason? These guys know everything there is to know about salsa and hot sauce. Specifically, Stephen (a nephew of one of the owners tapped to run the store) can post a weekly blog about the latest trends in the business, new products, gift ideas, etc. Perhaps Stephen or Don can pitch a recurring segment on the local news to show ways to spice up everyday meals. Pretty soon, people will be saying “if you want sauce, go see Don.” Don’s personal brand as the Jacksonville’s sauce expert will help drive business, because why would you buy from someone who isn’t an expert? You get the idea.

Read the entire article at http://www.celebritybrandingagency.com/articles/personal-branding-something-needed-you-provide-it.php

To learn more about Nick Nanton, J.W. Dicks and the Dicks and Nanton Agency please visit http://www.NickNanton.com and http://www.DicksNantonAgency.com

About Nick Nanton, Esq.:

To find out more about and Nick Nanton, please visit http://www.DicksNantonAgency.com and http://www.NickNanton.com

Personal Branding Experts, Nick Nanton and JW Dicks, Discuss LeBron James, The Media and Controlling Your Brand

admin — Tue, 13 Jul 2010 21:36:52 +0000

Nick Nanton, Esq. and JW Dicks, Esq., personal branding experts and top ten expert bloggers on FastCompany.com, discuss the media and LeBron James in a new blog featured on FastCompany.com.

Orlando, Fla. – July 13, 2010 – Co-founders of the Dicks + Nanton Branding Agency and best-selling authors, Nick Nanton, Esq., Celebrity Agent and JW Dicks, Esq., America’s Foremost Expert on Personal Branding for Business Development, were recently named top ten expert bloggers on FastCompany.com. Their most recent blog featured on the site, explores the frenzy surrounding the recent LeBron James “Decision” media blitz, specifically his ability to control the media and manage his personal brand.

The latest blog, titled “LeBron, The Media, and Your Message,” was featured on July 9th, 2010, under the leadership section of FastCompany.com. Dicks and Nanton explain how “companies must take control of their own brand message and use their own media to do so when possible.” The piece includes the following excerpt:

In a world where athletes and celebrities now have their own direct relationship with fans through social media channels, they can not only deliver the news, they can bring the eyeballs to watch the announcement. When the fans have fun and the media and the celebrity make money, who is to complain except the purist–and that cat is out of the bag.

Even though you may not have superstar status in your own market, don’t miss the point that this same formula can also be used in other ways. Local announcements of sports events or celebrity appearances can be used to create your own media appearances where you act as host, agent, deal maker, or sponsor depending on the role that best helps to elevate your personal brand. Use of news to expand your brand is not a new idea, but it’s taking on a new form that offers lots of opportunities.

The entire post is available at http://www.fastcompany.com/1668719/lebron-the-media-and-your-message

Nick Nanton and JW Dicks are two of America’s leading experts on using personal branding to build a business. Together, they emphasize building a personal brand, and the importance of online and offline marketing to their clients and give them strategies to expand their business in the current economy.

According to FastCompany.com, “Fast Company sets the agenda, charting the evolution of business through a unique focus on the most creative individuals sparking change in the marketplace. By uncovering best and ‘next’ practices, the magazine and website help a new breed of leader work smarter and more effectively. Fast Company empowers innovators to challenge convention and create the future of business.”

To learn more about Nick Nanton, J.W. Dicks and the Dicks + Nanton Agency please visit http://www.NickNanton.com and http://www.DicksNantonAgency.com

About Nick Nanton, Esq.:

Nick is an award winning songwriter and television producer and has worked on everything from large scale events to reality tv pitches with the likes of Bill Cosby, President George H.W. Bush, Superbowl Champion Don Shula, Legendary Basketball Coach Bobby Knight and many more. Nick is recognized as one of the top thought leaders in the business world and has co-authored the best-selling books, Celebrity Branding You!®, Big Ideas for Your Business, Shift Happens and Power Principles for Success and has interviewed the top business leaders in the world, including Donald Trump, Richard Branson and Tony Hsieh, CEO of Zappos.com . Nick also serves as editor and publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. CelebrityPress has published books by Brian Tracy, Mari Smith, Ron Legrand and many other celebrity experts and has published books for more than 60 best-selling authors. Nick has been featured in USA Today, The Wall St. Journal, Newsweek, The New York Times, Entrepreneur® Magazine, FastCompany.com and has appeared on ABC, NBC, CBS, and FOX television affiliates speaking on subjects ranging from branding, marketing and law, to American Idol.

To find out more about and Nick Nanton, please visit http://www.DicksNantonAgency.com and http://www.NickNanton.com

About J.W. Dicks:

J.W. Dicks, Esq. is America’s foremost authority on Personal Branding for Business Development. He has developed some of the most successful mass media and multi-channel business marketing campaigns in the country and built multi-million dollar businesses on the back of them – to the tune of more than $500,000,000 in sales.

J.W. represents some of the top marketers and professional experts in the world in the growth of their businesses using online and offline business development systems, social media, multi-dimensional marketing, franchising and strategic legal structure to accomplish their goals and capitalize on the assets they create.

A “Best Selling” author with more than 14 published books, and hundreds of articles, J.W. has also been quoted or appeared in Newsweek, The Wall street Journal, USA Today, NBC, ABC, CBS, and FOX affiliates as well as Entrepreneur’s Start-Up Magazine, Forbes.com, CNN.com, and many other national and local media outlets.

In addition to coaching and consulting for clients nationwide, J.W. is also a successful entrepreneur living in the trenches himself. He has built his own businesses, with annual sales exceeding $35 Million, developed real estate in excess of $200 Million and created and sold intellectual property rights for as much as $1.8 Million.

J.W. is a graduate of the University of Florida and George Mason College of Law. He is a member of the American Bar Association, NASD, National Association of Realtors, the Florida Bar and the Virginia Bar.

J.W.’s business address is in Orlando, and his play address is at his beach house where he spends as much time as he can with his wife of 37 years, Linda, and their two Yorkies. His major hobby is fishing… although the fish are rumored to be safe.

JWDicks@DicksNanton.com • 800.980.1626
http://www.DicksNanton.com